A NEW WAY UP THE MOUNTAIN

Our love affair with the sport of rowing began early on when we recognized the direct correlation between effort and success: the harder we worked, the more successful we were. We put in years of dedicated training and our careers reaped the benefit. The more strokes we took, the better we became. We saw this same method work for countless rowers. We were happy with our progress, until one day it wasn't enough. 

Our Olympic journey took an unexpected turn when injury became a hurdle we couldn't jump. Years of high volume training had taken its toll on our bodies, and something needed to change. We knew there had to be a better way, so we went on a worldwide hunt to find the answer.

What we learned is that the traditional, long, slow distance approach of rowing is not for every athlete. High intensity training with an emphasis on strength and skill can achieve the same level of elite fitness in a shorter period of time. This scientifically proven method is being used to train elite endurance athletes around the globe, and we thought it was time to bring this method to rowing.

With the help of some of the world’s best rowing coaches, physiologists, nutritionists, sports psychologists, and strength trainers, we created a more efficient way of training a rower, and then proved that it works at the highest level of our sport. What we discovered is that quality is king. We prioritized proper movement patterns and body position. We used intense strength training to develop these rowing positions and create the endurance needed to maintain them. We added high intensity cross-training and gym work to build an engine that produces repeatable, efficient, race-pace speed. And we created a varied program that keeps athletes engaged, healthy, and constantly evolving. 

Move Better. Lift Heavy. Rowfficient.